Hosp pulls app that lets women preview boob size.

A Danish hospital, after widespread criticism, removed a smartphone app designed to show women what they'd look like with larger breasts, critics said.

Aleris-Hamlet Hospital in Soborg, the largest provider of breast augmentation surgery in the country, was strongly critisized by organisations, including the National Board of Health Sundhedsstyrelsen, for releasing a smartphone app called 'Brystguiden', the Copenhagen post reported Wednesday.

The app allowed women to use photographs of their breasts to see what they would look like if they were larger.

Sundhedsstyrelsen spokesman, Henrik Jensen said the app was innapropriate.

"This is irresponsible" he said "it is aimed at a very young audience who are not aware of the lifelong consequences involved in this surgery"

Dr Bo. Jonsson, from Aleris-Hamlet Hospital said the app was designed to protect women from "frivolous" breast enlargement ads.

"The app was meant as a gimmick to get young people attention so that we could advise and inform them" he said

Source HERE


We have no need for apps and advertisements to lure us women that genuinely seek out this surgery for the 'right reasons' into their clinics. If we feel we need this surgery to help better our lives then we're all more than capable of doing our own research to locate what we want, where we want it and who we want it with.

There's been much talk over the past year or so of tighter regulations being made on cosmetic procedures but so far we have yet to see them being implemented. Its reading stories like this that make it pretty clear just why these clinics who do promote themselves in underhanded ways do need a tight reign on them to put a stop to them taking advantage of naive women and worse still... Excusing themselves for it! X